Employee Experience
6 Employee Spotlight Examples to Inspire You
Article written by Parvathi Vijayamohan
Content Marketer at SurveySparrow
12 min read
6 August 2024


Employee Experience
Article written by Parvathi Vijayamohan
Content Marketer at SurveySparrow
12 min read
6 August 2024


Are you looking for ideas to show people that your company is, in fact, a phenomenal place to work? Employee spotlights can help you do just that.
Whether it’s through stories, videos or podcasts – there are so many opportunities for showing off your team’s accomplishments! To help get those creative juices flowing, we have curated some of our best employee spotlight examples to inspire you.
Plus, if you’re new to the whole concept, we’ll also give you a quick explanation of:
Employee spotlights are a type of content that’s similar to customer testimonials. However, spotlights focus on the employee and their experience as a member of the company.
Employee spotlights are typically short. They act as crisp profiles about employees, and they can be shared on a brand’s social media, internal channels, website or newsletter.
What does an employee spotlight include? It can include details about their achievements, a typical work day, personality or interests. Let’s check out some employee spotlight examples below.
Related (free) resource ahead! Continue reading below ↓
SurveySparrow: The Complete Toolkit for HR
In their ‘Crobox Insider’ blog series, Crobox shines the spotlight on senior and C-suite employees around the world.
In one of their employee profiles, Head of Operations Elaine Simpson gives a quick summary of the professional side of things – her job, her accomplishments, interests, what she loves about Crobox, and advice to people working in her field.
But there’s some quirky stuff along with that – like, for example, what song does she 100% know the lyrics to. We all have that one song, right?

Takeaways:
What makes your company culture one of the best? More importantly, how do you use that to spread the word about job openings?
Virtual CPA firm Summit CPA shows us how. Also, bonus points if your company has recently been certified as a Great Place to Work™.
In this employee spotlight video, senior accountant and mom-of-three Hannah Hood tells us why she loves being a part of Summit CPA. The tweet includes a caption with the hashtag #GPTWcertified, and a link to a landing page for remote job openings.
At Summit CPA our culture is powered by our people. This is why we’re proud to be a Great Place to Work – Certified ™️ company #GPTWcertified.
Watch out next week as we share more videos from the rest of the team. JOIN US!
👉🏻https://t.co/8Edc3hGvSx pic.twitter.com/cjQ4Je7wzA— Summit CPA Group (@SummitCPAGroup) May 17, 2022
Takeaways:
When potential hires are deciding whether to apply for a role, they might find it helpful to know the paths that current employees are on.
In their employee spotlight series ‘Humans of UI Path’, the business automation platform UI Path offers in-depth interviews with staff at different levels.
Each interview provides a glimpse into their specific area of expertise, and their unique approach to work.

Takeaways:
If you want an employee spotlight template that takes a more fun approach, check out this gem by Adobe.
@AdobeLife, Adobe’s community page, constantly posts fun content about life at one of the largest digital software companies in the world. From corporate awards to staff spotlights to internships to the shenanigans behind the scenes, everything’s covered.
As an example, this employee spotlight video shows us a day in the life of their social team.
Takeaways:
Using the expertise of your C-suite execs, especially if they are leaders in their industry, can be a powerful way to reinforce your brand.
Expense management software Expensify does just that in this staff spotlight example featuring their CEO, David Barrett. This post packs a double whammy of sorts because it’s also in collaboration with Running Remote, the world’s largest remote work conference.
Takeaways:
We can’t talk about Adobe without mentioning its rival (and potential $20b acquisition) Figma.
Two of the key drivers of Figma’s community-led growth model are their employees, and their most vocal users. Consequently, their YouTube page is packed with video tutorials by employees and Figma evangelists that cover the basics of Figma, designs, prototyping and so much more.

Takeaways:
Employee spotlights are a key part of employee recognition, and they make your staff feel appreciated, no doubt.
But, finding the right employee to feature in your employee spotlight can be a challenge. Employee recognition tools like SurveySparrow make life easier that way.
For example:
Short on time? Go ahead, use our Random Question Generator.
Happy employees make for happier customers, and staff spotlights are a wholesome way to appreciate your people for what they do. We hope the employee spotlight examples above help to inspire you with your own content ideas.

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